Johanna Hoffman


Johanna Hoffman is an urbanist working in the space between design, planning, fiction and futures. The Co-Founder and Director of Planning at Design for Adaptation, Hoffman uses strategic planning and speculative design to help communities, cities and organizations translate future uncertainties into present day choice. She has created adaptation strategies for international companies, led long term planning for leading academic centers, designed interactive installations of urban futures, and held fellowships at centers such as the Yerba Buena Center for the Arts, the European Futures Observatory, and the Buckminster Fuller Institute. She holds an MLA from UC Berkeley. As a current fellow at the Berggruen Institute and USC, Hoffman is researching frameworks for using speculative futures to enhance participatory and collaborative capacities in urban planning and policy development.